Open Account Offer
Bet £10 & Get £50 in Free Bets for new customers at bet365.
Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. Registration required.
Author:
Trevor Asquith-Dawkins
Last Updated on:
Friday, 07th Feb 2025
Topic:
Review
Experiences:
Passionate about racing
Topic:
Review
Experiences:
Passionate about racing
Despite coming from what most would consider a wealthy background, after leaving school Trevor Asquith-Dawkins became a baker’s apprentice at the behest of his father, the infamous and eccentric millionaire saddler Godfrey Asquith-Dawkins. It was Godfrey who wanted his son to experience first hand what the real world was, literally, through kneading and prodding the dough of the working class loaf. And while these were exhausting times at the coal oven face, Trevor came out of his apprenticeship a man with a true taste of what being ‘regular’ was — although still unable to wrap his head around the concept of a baker’s dozen.
From here he went into print journalism — a career most others would struggle to jump into at the tender age of 20. But with the support of his father’s influence he gained various low-level roles at print outlets across West Yorkshire. After eight years of honing his craft, it would be a chance encounter with Jamie Clark at The Brigadier Gerard in York that would lead to his first opportunity in digital for horsebetting.com.
Bet365 Review 2025 & UK Horse Racing Rating
Comprehensive Bet365 Horse Betting Review
If you want a welcome offer with up to £50 in Bonus Bets, horse racing specific offers and an internationally trusted brand, then look no further than Bet365.
With a globally renowned & easy-to-use site, excellent customer service and a proper focus on horse racing, it might not come to much of a surprise that our Bet365 Review pitted Bet365 as a strong contender for the title of UK’s best horse racing betting site.
Bet365: The good stuff (and not-so-good)
£100 bonus bets on offer
Multiple offers specific to horse racing
Excellent live betting options for horse racing
Globally recognised brand
VIP could be better
Here at HorseBetting.com, we’re not going to waste your time with facts about a betting brand you’re most likely already acquainted with. Rather, we prefer to get straight down to it, to let you know what horse racing offers are available and how you can get your hands on them. So let’s saddle up and crack on!
93/100
Rating
Bet £10 & Get £30
Free Bet
|
T&Cs apply, 18+
Get Bet365 Bonus
Open Account Offer
Bet £10 & Get £50 in Free Bets for new customers at bet365.
Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. Registration required.
Company
Company
Hillside Group
Headquarter
bet365 House, Media Way, Stoke-on-Trent, Staffordshire ST1 5SZ, GB
A key part of all Bet365 reviews is to tell you what you get when you join as a new customer. Your first deposit is matched in bet credits up to a maximum of £50. Your deposit can be as little as £10, but you must then match your qualifying deposit with the same amount of sportsbook bets (£10) to release those bonus bets. These wagers must be settled within 30 days of claiming the offer and must have minimum odds of 1/5 (1.20) unless you have placed a multiple. If you have placed an acca or combination bet to qualify for bonus bets, then at least one leg must be 1/5 (1.20). Stakes are not returned with bonus bet credits and further terms and conditions apply.
As Bet365 sign up offers go, this is among the most generous in the industry. It is easily applicable to horse racing and your qualifying bets to release the bonus credits can work in conjunction with other specific offers relating to the sport. You don’t need a Bet365 bonus code to get this either. See how our PointsBet ratings stack up against the terms and conditions of this Bet365 bonus below:
New customers only. Min. Deposit £10. Bonus bets available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Bonus stake. Time limits and T&Cs apply.
We should also mention the fact that there’s a good new player casino bonus here. This includes 50 free spins up to £25 after you deposit and stake £10 on casino games. The spins are playable on Age of the Gods: Book of Oracle, Age of the Gods: God of Storms II, Big Circus!, Blue Wizard Megaways, Gem Heat, Joker Rush, Legacy of the Tiger, The Walking Dead and The Walking Dead 2. They have no wagering requirements. The qualifying stake must be completed within 7 days and the free spins must also be played through with a week before the bonus expires.
Please note: The bonuses are for new customers that qualify for promotions and who are 18 years and older in the UK. Please gamble responsibly!
Horse Betting Bonus
Bet £10 & Get £30
Free Bet
Get Bonus
T&Cs apply, 18+
Open Account Offer
Bet £10 & Get £50 in Free Bets for new customers at bet365.
Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. Registration required.
Bet365 Reviews - Usability, Look & Feel
Now for something that other Bet365 horse betting reviews often overlook. How does it feel to use their sportsbook? The site is easy to use with navigation through the left-hand sidebar which lists sports in alphabetical order, while the top menu toggles between regular fixed odds pre-event and live in-play betting.
It is quick and easy to get logged in to your account which will help the Bet365 rating. To access live streams, click in the header where you will also find the help section if you need assistance. You can also switch the Bet365 sportsbook between fractional and decimal odds depending on your preference. In the footer, meanwhile, are links to the promotions page and more information about making deposits and withdrawals.
Bet365 has a colour scheme reflecting the brand’s logo in a soothing mix of green, grey-white and yellow with sharp, readable font that may be on the smaller side for some customers. The information on pages is clear and precise, and doesn’t make for clutter. The sportsbook is pretty fast when it comes to loading times, and the mobile site works on all devices. There is a seamless feeling from logging in through making deposits and creating a betslip before putting your money down.
One thing all Bet365 reviews agree on is how well the sportsbook performs and neat the layout is. With such great performance across the website and mobile app, you have no worries over questions like “is Bet365 reliable” and “is Bet365 secure”, because they have fully certified and licensed platforms – just like what we found in our Sponsiobet sportsbook review and Sporting Index rating.
Live streaming conditions apply.
Bet365 Ratings for Payments
With a reputation for giving their customers lots of choice and flexibility when it comes to payments and withdrawals, Bet365 offers a variety of payment methods, including debit cards and eWallets. If you need more information, visit the website where you will find a full list of options.
As many other Bet365 reviews highlight, PayPal is among the most popular choices for British bettors when it comes to funding a betting account. Depending on your region, there are other major currencies besides GBP (£) to choose from.
Customer Service
We asked ‘Is Betway genuine?’, so it’s only fair that we ask is Bet365 reliable when it comes to customer service? Absolutely. Their outstanding support includes various ways to get in touch with the UK customer care team where you can be sure to get a quick reply.
Bet365 UK pride themselves on responding to all your queries as soon as they can. You can even request a callback as that is part of the customer service package they offer. Just make sure you fill in a contact form with your details and you can expect to hear from them.
With a knowledgeable and well-trained team at their disposal, Bet365 ratings score highly in the area of customer service. The support team has all the answers. It could also be worth your while visiting the help section that contains Frequently Asked Questions and the solutions. The latest, up-to-date contact details for the customer service team can be found on the Bet365 sportsbook.
License & Security
You don’t need to worry about wondering “is Bet365 secure” or not. They have been issued with licenses from the UK Gambling Commission, Malta Gaming Authority and the Government of Gibraltar. This is the holy trinity of gambling licenses who impose strict guidelines and make regular checks of the Bet365 sportsbook to make sure it complies with all the latest laws, rules and standards. Check here to see is SponsioBet legit?
Backing up their awarded licenses, all of the Bet365 platforms use 128-bit SSL encryption technology. This protects the betting accounts of punters just like you in the UK from getting hacked. Further certification is provided by eCOGRA – a Europe wide gold standard for fairness and safety of gambling and iGaming products. See what happened when we asked ‘Is SportNation safe?’ here.
Given Bet365 are floated on the London Stock Exchange, security is something they take very seriously. Whatever way you choose to fund your betting account, you should have peace of mind that all financial transactions both in and out of it are handled safely. PayPal is noted for a particularly high level of security for deposits and withdrawals. Bet365 ratings again score highly here. Click here to see what happened when we asked ‘Is Betway legit?’.
They protect minors with a strict proof of age policy which means you will have to have that verified before your account can be opened. Bet365 also promote responsible gambling by inviting punters to set deposit, loss and wagering limits. There are also links to GamCare and Gamble Aware which are among the leading organisations offering support to bettors. To satisfy you once and for all over that all-important question “is Bet365 secure”, the answer is a resounding yes!
To find out about the security ratings of other top providers, you can read our Jetbull scam and Betsafe safe guides.
Rewards & Loyalty Program
You will find further details about any Bet365 VIP schemes on their website. While horse racing is the focus here, unlike other Bet365 reviews, they do offer bingo, casino and poker platforms across which you can literally play thousands of games from all major software providers. There are many promotions across those which reward you for playing.
Bet365 Horse Betting
Horse Betting Markets
With a presence in other regions where horse racing is popular like Australia, Bet365 ratings again score highly for the range of markets on offer. As well as regular fixed odds sportsbook bets to win a race, you can find plenty of each-way betting opportunities. Without the favourite and place markets are also common on the day of the event you want to bet on.
High Bet365 ratings for horse racing betting markets
There is a real international feel to the ante post markets offered on Bet365 all year round. Whether it’s the Cheltenham Festival, Dubai World Cup night, Royal Ascot, the Breeders’ Cup or the Melbourne Cup and other Spring Carnival events, they will have a market on all major races.
Supporting the many markets you can bet on are dedicated form pages to British and Irish, Australian and American horse racing. This allows you to study races in detail before you bet on them. It is an invaluable resource that means you don’t have to go elsewhere to get a handle on the form and can do it all through Bet365.
T&Cs for above offer: New customers only. Min. Deposit £10. Bet credits available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply
Bet365 Horse Racing Odds
When it comes to the odds themselves, our Bet365 horse betting review reports that they are among the best in the business when it comes to early prices and forming the market once a race has declared. Unlike other bookies, they offer the best odds guaranteed beyond just the UK and Ireland. It can also apply to horse races in the USA and European countries like France. See how this compares with other operators and what we’ve found about their odds, like our Smarkets test we performed, on our odds comparison site.
The only regions for which BOG aren’t expressly covered are Australia and New Zealand, Hong Kong, Japan, Singapore and South Korea. Once a race has finally declared in other areas, you are guaranteed a better starting price if the odds drift.
Bet365 also offers extra place races each and every day. These are advertised through banners on the sportsbook, so keep your eyes open for them. Regardless of that, an additional offer you should also be aware of is the Each Way Extra. This allows you to adjust the fixed odds up or down by taking away or adding places to an each-way bet.
There is also a best price promise for all races broadcast on ITV Racing. This applies from 10am on the day of the race right up until 15 minutes before the scheduled off time. Meanwhile, you can back any horse at odds of 4/1 (5.00) or bigger in a race broadcast on ITV Racing and you get a so-called “risk-free” bet of up to £50 on the next. This applies to so-called Feature races specified by Bet365 too.
All of these offers relating to horse racing odds in one way or another are subject to terms and conditions. You can view full details of these on the promotions page of the Bet365 sportsbook and a link to that can be found in the footer of their website.
ITV 4/1 Offer: Offer applies to first single bet placed. Applies to Win and Each-Way Fixed Odds markets and Enhanced Place Terms markets only. Bet restrictions and T&Cs apply. New and eligible customers only. * Applies to bets placed on Win and Each-Way Fixed Odds markets from 10am on the day of the race up to 15 minutes before the scheduled ‘off’ time for each ITV race. Prices matched against selected bookmakers. Bet restrictions and T&Cs apply. *** Each Way Extra: General bet restrictions and T&Cs apply.
Betting Limits on Bet365
Is Bet365 reliable when it comes to limits? Yes, they offer pretty high values on the max win. Depending on the sport in question, and we are interested in horse racing here, winnings are capped at £1,000,000. To put that into some perspective, it is more than tennis but less than football. You can stake as little as 10p on a win single and can listen to horse racing audio through Bet365 for events in several countries.
Bet365 Sportsbook in Summary
With about 80 percent of its business coming through the sportsbook, Bet365 has got their fixed odds offering spot on. There is a lot to like about the service they provide for horse racing punters. It’s because of this that the Bet365 ratings are so high. From the extensive range of markets to the odds and promotions on offer, you get a run for your money by betting on the horses here. So, is Bet365 reliable? Absolutely!
93/100
Rating
Bet £10 & Get £30
Free Bet
|
T&Cs apply, 18+
Get Bet365 Bonus
Open Account Offer
Bet £10 & Get £50 in Free Bets for new customers at bet365.
Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. Registration required.
T&Cs for above offer: New customers only. Min. Deposit £10. Bet credits available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply
Final Thoughts on Bet365
We have reached the end of Bet365 review and it’s time to recap what we’ve learned. Is Bet365 secure? It most certainly is. Is Bet365 reliable? Absolutely, and they have the licenses and certificates to prove it. With strong customer service, choice of payments and a generous welcome bonus, they have plenty going for them. Could it be one of the best bookmakers for horse racing? Our Bet365 ratings cannot be anything other than them scoring highly in all areas.
As this is a Bet365 horse racing sportsbook review, it’s also worth highlighting that they put plenty into this particular sport and it’s easily one of the best horse betting websites. Their sponsorship of races over both jumps and the Flat mean there is a vested interest in them having a top class horse betting service. International events feel just as important as the big races in the British Isles and even the day-to-day action is covered in special ways through extra place races and markets. You can see why Bet365 ratings put them as arguably the best in the business. You might also want to check out our Betfair sportsbook review and NetBet sport review to see where these competitors stand.
93/100
Rating
Bet £10 & Get £30
Free Bet
|
T&Cs apply, 18+
Get Bet365 Bonus
Open Account Offer
Bet £10 & Get £50 in Free Bets for new customers at bet365.
Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. Registration required.
New customers only. Min. Deposit £10. Bonus bets available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bonus Bet stake. Time limits and T&Cs apply
Bet365 Review FAQs
👍🏻 Is Bet365 any good?
It is fair to say that there is an awful lot of choice out there when it comes to online sports betting. So many bookmakers, so little time. Bet365 has always been prominent among sportsbooks in the digital marketplace. To find out if they are any good, we have put them through the same rigorous process as many other horse racing bookies on Horsebetting.com. Read our Bet365 review to see if they are any good.
➕ Do Bet365 give the best odds?
When you bet on UK and Irish horse racing on events coming up later that day, it’s only right to expect the best odds guaranteed from the sportsbooks. This specific promotion is a virtual ever-present no matter who you place your bets with. You can discover whether Bet365 has the best odds in horse racing by looking at whether Horsebetting.com readers voted for them as best in this category of their awards.
🙌 Why is Bet365 so successful?
All great bookmakers started small and grew as businesses, but some experienced faster growth than others. Success is and always will be a relative concept. As a subjective notion, even in the world of online sports betting, defining success lends itself to comparison. If you want to compare the Bet365 welcome bonus to other horse racing and best betting sign up offers, then Horsebetting.com is a great place to do just that.
❓ What is the most Bet365 will pay out?
Getting a winner on the horses always feels good, but nothing quite matches having a bookmaker pay out to you. When that happens online, it may be that some sportsbooks set limits on what you can take out of your account. To find out if Bet365 is one of those or if they are rated one of the best horse betting sites without limit for UK punters, check out Horsebetting.com and their annual awards.
🔐 Is Bet365 secure?
Feeling confident that you are betting through a safe and secure website eases any worries you might have about online gambling. The bookies are obliged to take this seriously, especially if they want to keep hold of the licenses issued to them by the UK Gambling Commission. It goes without saying that Bet365 has one of these. If you’re looking for safe betting and horse racing strategies in general, then Horsebetting.com is well worth a visit to get expert tips.
18+ | New UK players only | Min deposit req. £10 | Certain deposit methods excluded | Place 1 sport bet (3+ selections) | Excl Horse Racing | Min stake £10 | Max stake £20 | Min Odds 2/1 (3.0) | Max FreeBet £20 for football only | FreeBet valid for 7 days | FreeBet stake not returned | T&Cs apply.
Open Account Offer
Bet £10 & Get £50 in Free Bets for new customers at bet365.
Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. Registration required.
Open Account Offer
Bet £10 & Get £50 in Free Bets for new customers at bet365.
Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. Registration required.
18+ | New UK players only | Min deposit req. £10 | Certain deposit methods excluded | Place 1 sport bet (3+ selections) | Excl Horse Racing | Min stake £10 | Max stake £20 | Min Odds 2/1 (3.0) | Max FreeBet £20 for football only | FreeBet valid for 7 days | FreeBet stake not returned | T&Cs apply.
New reg only. Claim by placing a min deposit £10 via ‘My Offers’ page within 30 days. 7 days to stake max £10 in-play, min odds 1/1 (2.0). Max extra winnings £100. Once claimed, 30-day expiry. Cashed out, System & EW bets do not qualify. Free Bets cannot be used on e-sports and non-UK/IE horse racing. Other Promotional Play restrictions apply. 18+. T&Cs apply.
18+ New customers only. Opt in, bet £10 on any football market at minimum 1/1 odds within 7 days of registration. No cash out. Get £40 in Free Bets on selected events. Free Bets expire in 7 days. T&Cs apply. gambleaware.org | Please gamble responsibly
18+ | New UK players only | Min deposit req. £10 | Certain deposit methods excluded | Place 1 sport bet (3+ selections) | Excl Horse Racing | Min stake £10 | Max stake £20 | Min Odds 2/1 (3.0) | Max FreeBet £20 for football only | FreeBet valid for 7 days | FreeBet stake not returned | T&Cs apply.
18+. New Players Only. Min Dep £20. Offer: 100% of 1st deposit up to £100 + 100 Spins on Big Bass Bonanza. Spins expire after 23:59 GMT on day they are credited. Spins winnings credited as bonus, separate to Cash funds, & subject to 35x wagering of bonus + deposit amounts. Bonus funds expire after 21 days. Affordability checks apply. Terms Apply. BeGambleAware.org.
Open Account Offer
Bet £10 & Get £50 in Free Bets for new customers at bet365.
Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. Registration required.