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  • Wide selection of sports betting options
  • Extensive range of horse racing markets
  • Excellent customer service

Bet365 Reviews & Ratings Australia 2020

Is Bet365 Reliable and Secure?

Bet365 was founded and established in Stoke-On-Trent by Denise Coates, her brother John and her father Peter in 2000. The family were already experienced in the gambling industry owning the betting shop chain Provincial Racing, so were able to be quick in setting up Bet365. Denise purchased the domain name from Ebay in January 2000 for £10,000 and Bet365.com quickly went live in 2001. The site is now available in 17 languages and 29 currencies with over 19,000,000 customers globally.

Bet365 refer to themselves as “One of the world’s leading online betting companies”. Within this article we’ll take you through the important aspects of what makes an online betting company such as Bet365 AU, reliable, secure and enjoyable.

Bet365: Pros & Cons
  • Reputable industry name
  • Easy to use app
  • Massive sports betting markets
  • Messy & cluttered looking website
  • No loyalty schemes for horse racing

Welcome Bonus

When looking at Bet365 reviews and Bet365 ratings, it’s important to familiarise yourself with the bonus offers and bonus bets they offer in order to take full advantage of them. Terms and conditions apply.

If you have not already joined Bet365, you’ll first want to see if there are welcome bonuses. Currently, Bet365’s welcome bonus or as they call it an open account offer, is no longer available in Australia due to new legislation preventing gambling companies from giving new customer incentives. Within this section, we’ll take you through the offers and bonuses currently available on Bet365 AU.

365 Tote

Terms and conditions apply. For this bonus, you simply need to place a bet on any horse race taking part in Australia. If you select Tote Win, Bet365 will compare the final Official Price with the final declared Win dividends over the three national Totes and payout whichever is highest. An example of this would be if NSW TAB pays $10.00 on your selection, SuperTAB pays $9.00, UTAB pays $7.50 and the SOP pays $9.50, Bet365 will pay you $10.00. If you select Tote Place, you will be paid the middle price of the three national Totes plus an extra 5% of your winnings. You will also be paid the middle price of the three national Totes plus an extra 5% of your winnings on all Single Races and Multi-Leg Exotics.

Each Way First Goal Scorers

Terms and conditions apply. Before kickoff, place an Each Way First Goalscorer bet on a soccer match. If the player you have chosen scores at any point during the 90 minutes of gameplay, Bet365 will pay you out at ⅓ odds for unlimited places. This bonus is applicable to all soccer matches.

Each Way Extra

Terms and conditions apply. When you are betting Each Way on selected Horse Racing, Each Way Extra allows you to increase or decrease the number of places in the race. When utilising Each Way Extra, you can remove places from your Each Way Horse Racing bets which will increase the odds on your remaining selection or you can add places to your Each Way Horse Racing bets and take a reduced price. The number of Each Way Extra offered on each race will be available to view on the bet slip and displayed on the Each Way Extra tab. To access Each Way Extra, you need to first of all select the Each Way Extra tab from the race card header. This will display the additional place terms which are currently available on your chosen race. You will then need to select a price and the corresponding number of places from the Each Way Extra race tab. Once you have done this, it will appear on your bet slip which is a good indicator you’ve done this successfully. You will then be able to alter the place terms directly from the bet slip for ease and speed. Unfortunately Each Way Extra bets are not usually eligible for Bet365’s price promise unless selected place terms match the standard Win and Each Way market for that specific race.

Full Time Result – Enhanced Prices

Terms and conditions apply. With this market, you have the option to take an Enhanced Price on the full time result of selected soccer matches. To access this offer, you need to select the Change Market tab located within the applicable Soccer match list or below the Full Time Result when viewing markets for a specified match. Below we will list the competitions currently available for enhanced prices.

  • UEFA Champions League (Group and Knockout Stages Only)
  • English Premier League
  • English Championship
  • English FA Cup (from first round onwards)
  • English EFL Cup
  • UEFA Europa League (Group and Knockout Stages Only)

To view all other Bet365 promotions, from the home page click extra and a new tab will open with all current promotions. Please ensure you read the full terms and conditions of each of the promotions offered by Bet365 before utilising them.

Usability, Look & Feel

Bet365 ratings and Bet365 reviews seem to reflect poorly on Bet365’s website usability, look and feel but we at horsebetting.com disagree.

Although at first glance the Bet365 AU website seems messy and cluttered, it’s actually relatively easy to navigate. The top of the main page allows you to switch between sports, in-play and extra. The main page automatically loads sports which displays all the sports Bet365 AU offers to place bets on. In-play displays all available sports currently in-play allowing you to choose a specific sport from the tabs at the top. Clicking extra opens a new tab which displays all current promotions and offers available on Bet365 AU. There is a menu down the left-hand side of the main page of the site which displays and links to all the sports Bet365 AU currently offer to place bets on. On this menu, you have the option to favourite the sports you like to bet on the most. This will cause your favourite sports to go to the top of this menu – a very handy attribute.

Horse Racing: After selecting horse racing from the side menu, the page will redirect. The Bet365 AU horse racing page conveniently displays all upcoming races currently available to place bets on. At the top, you have the option of displaying the markets, the search bar, futures and my horses which is a new feature in which you select your favourite horses to bet on and you’ll be sent notifications when those horses are due to race.

The loading time on Bet365 AU is instant. The only delays you will experience using this site will most likely be down to your own internet access. Bet365 AU constantly updates their punters  with live scores and odds offered as well as frequently displaying any current tournaments. Bet365 AU is compatible with both computers and mobile devices. The mobile app is really useful and totally free to download.

A downside to Bet365 is that, with the mass amount of content, it can be a lengthy read and can take some time to find exactly what you’re looking for. There’s a way to conquer this on the website, though. Use your personal search bar or once you’re on the page you want to be on, try the keyboard shortcut of ctrl F to allow you to search keywords.

License & Security

Bet365 reviews and Bet365 ratings should always take into account the licensing and security measures Bet365 undertakes to ensure that you have a safe and secure gambling experience.

MGA - Malta Gaming Authority
UKGC - UK Gambling Commission
Australia’s Northern Territory
New Jersey (US)

Bet365 are licensed by the Malta Gaming Authority. The site is regulated by both the government of Gibraltar and the United Kingdom Gambling Commission. This proves that Bet365 is a fair and capable bookmaker. Furthermore, Bet365 uses 128-bit SSL encryption technology to protect their customers’ private information and betting details. Bet365 also uses random number generators to produce a completely random outcome to their virtual games ensuring neither operator or software provider can manipulate the results. They are audited by eCogra.

Bet365 want to ensure responsible gambling and therefore allow and encourage their punters to create deposit, wager and loss limits as well as linking to responsible gambling sites such as Gamcare and Gambleaware.

Rewards & Loyalty Program

Unfortunately, it appears that for horse racing on Bet365, there is no loyalty or rewards program which goes down poorly in Bet365 reviews and Bet365 ratings.

Bet365 Sports Betting

Betting Markets

Bet365 offers one of the widest range of sports you can bet on from horse racing and football, to darts and motorsports, any sporting event you can think of is most likely covered by Bet365 and shown in Bet365 ratings and Bet365 reviews. Not only do they offer a wide range of sports and sporting events but they also have one of the largest betting markets available including all kinds of competitions and events from all around the world. Although it’s very exciting seeing the range of different things you can place bets on please ensure you’re somewhat familiar with the sporting competition or event you choose before putting money on it.

Horse racing: Bet365 offer a wide range of horse racing markets including Tote Place, Tote Win, Fixed Place, Fixed Win, Tricast/Forecast, Exacta/Quinella, First Four and Trifecta. They also offer a racing archive where you can look up past races, enabling you to thoroughly research horses past performances. We advise you take advantage of this by using it to help you choose which horse to place a bet on.

An area Bet365 seems to excel in and is often highlighted in Bet365 reviews and Bet365 ratings is live betting or as they call it in-play betting. Their live streaming allows you to watch the events you’re betting on whilst you do so. This allows you to bet live from the comfort of your own home without the costly television subscriptions. Some streams have certain requirements to access them such as having to have bet on a relevant event previously so ensure you meet the requirements if you’re struggling to access the stream. For live streaming horse racing, you will have to place a daily bet to be able to access the race but it’s likely you’ll be watching the race because you’ve placed a bet on it anyway. All live streams will begin 5 seconds before the start time.

Sportsbook Conclusion

Sports betting still appears to be the main focus of Bet365 and they are one of the best sports betting platforms available online. Although you will find other operators with an online casino and bingo presence in Australia, it’s unlikely you’ll find a better site for sports betting or a site with so many sports betting options.

Overall Conclusion

Bet365 reviews and Bet365 ratings mainly reflect on their sports betting offering, which is undeniably reputable and pleasant to use.

Bet365’s live updates and streaming services make it an excellent platform for horse racing. The racing archive allows you to research horses previous races giving you in depth knowledge of their past accomplishments to help ensure you make an informed and fair decision when choosing which horse to place a bet on.

Being licensed and regulated by the Malta Gaming Authority proves the Bet365 reviews and Bet365 ratings correct in labelling them as a reliable and secure online gambling site.

Overall, we and many of their regular punters agree that Bet365 is one of the best online bookmakers available for all sports betting but, even though there are rarely bonuses or promotions for horse racing, this is an area they excel in.

Although we love Bet365, we always recommend you thoroughly research all reputable betting sites to ensure you find a bookmaker suitable to you. Have a go at comparing Bet365 to other online bookmakers such as Neds, Beteasy, Betstar and even TAB to see how they match up.

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